Entries Tagged 'Onpage Optimization' ↓

After you choose a new keyword at RankPay, the next step is to assign the keyword to a  Web page that you want to rank in the search engines.    After you identify which page you want optimized, you or your webmaster will need to do a couple of quick tasks to get your Web page ready for our service:

1. Optimize Your Title Tag - Make sure the exact keyword is in the title tag. The title should consist of this keyword and 1-3 additional words. It’s also best to place the keyword farther to the left. If you are using the same webpage for multiple keywords make sure each keyword is the title and use a | or comma
2. Keyword at Top & Bottom of Page - Make sure the keyword is in the first sentence towards the top of your page. Then place the keyword in text somewhere near the bottom of your page.
   

When you’re done, log back into your RankPay account and click the “Pending Keywords” tab. Enter the URL of the page you optimized for each pending keyword and click the button to verify your onpage optimization.

The first thing you need to do is to decide on a Web page within your website that you want optimized for each keyword you’ve submitted to RankPay. You can assign up to two keywords per Webpage. It’s highly recommended that you choose existing web pages instead of creating new ones (it takes a long time for new pages to get indexed by search engines, especially Google).

There are 8 simple tasks that you or your webmaster will have to do to prepare your webpage(s) for our SEO service. They only take about 15 minutes to complete…

We have a page that explains in detail how to do “onpage optimization” here.

If your homepage is not already being optimized for other keywords, it’s best to use it. You can also use other pages that have content similar to the keywords being targeted. Another option is to simply add or change content on a page to match the keyword.

Although it is not required, selecting pages that have a higher “Google PageRank” rating greatly increase our ability to get rankings for you. You can view the PageRank of your Webpages here.

You can assign up to 2 keywords per Webpage.

Once you know what pages) you are going to optimize for the keywords you are targeting, simply perform the 8 Tasks in the list below to complete the “onpage” optimization of your SEO campaign.

When you’re done, make sure to let us know by emailing us at support@rankpay.com. We’ll verify that your page is optimized correctly and then begin your SEO campaign!

8 Onpage SEO Tasks

1. Title Tag - Make sure the exact keyword is in the title tag. The title should consist of this keyword and 1-3 additional words. It’s also best to place the keyword farther to the left. If you are using the same webpage for multiple keywords use a | to separate them.
2. Keyword Meta Tag – Include targeted keyword only. Do not include any extra keywords that are similar and be sure to not enter more than 6 keyphrases in total. If you are using the same webpage for multiple keywords use a comma to separate them.
3. Bolding, Italicizing, underlining – Make sure the you emphasize your keyword at least once on the page by making it bold, underline, or italicized.
4. Homepage Link – Place a link on your homepage to this landing page using your keyword as the link text. If you are using your homepage as the landing page for this keyword, simply disregard this task.
   
5. Description Meta Tag – This tag is important not because it optimizes the page, but because it’s the description shown in Google and other search engine result pages. Make sure to place persuasive and intriguing copy here that is relevant to your targeted search term and helps convince the user to click your site on the results page. If you don’t know html, contact your webmaster to perform this task.
6. Alt Tags - Put a variation of the targeted keyword on 2 alt tags. Example: If you are targeting the term “San Diego Shoe Store“, you could put the terms “Shoe Store San Diego” and “San Diego Shoes” within a couple of image alt tags.
7. Table “Summary” Attribute - Place the keyword within the “Summary” attribute of the <table> tag at least once on the page but no more than 2 times. This task requires that you know a HTML.
8. Keyword at Top & Bottom of Page - Make sure the keyword is in the first sentence towards the top of your page. Then place the keyword in text somewhere near the bottom of your page.